David Meerman Scott Real-Time Marketing and PR. How to Instantly Engage Your Market, Connect with Customers, and Create Products that Grow Your Business Now

David Meerman Scott Real-Time Marketing and PR. How to Instantly Engage Your Market, Connect with Customers, and Create Products that Grow Your Business Now

Launch effective real-time communications to win in today's always-on world Gone are the days when you could plan out your marketing and public relations programs well in advance and release them on your timetable. «Real time» means news breaks over minutes, not days. It means companies develop (or refine) products or services instantly, based on feedback from customers or events in the marketplace. And it's when businesses see an opportunity and are the first to act on it. In this eye-opening follow-up to The New Rules of Marketing and PR, a BusinessWeek bestseller, David Meerman Scott reveals the proven, practical steps to take your business into the real-time era. Find out how to act and react flexibly as events occur, position your brand in the always-on world of the Web, and avoid embarrassing mistakes and missteps. Real-Time Marketing and PR will also enable you to: Develop a business culture that encourages speed over sloth Read buying signals as people interact with your online information Crowdsource product development, naming, and even marketing materials such as online videos Engage reporters to shape stories as they are being written Command premium prices by delivering products at speed Deploy technology to listen in on millions of online discussions and instantly engage with customers and buyers Scale and media buying power are no longer a decisive advantage. What counts today is speed and agility. While your competitors scramble to adjust, you can seize the initiative, open new channels, and grow your brand. Master Real-Time Marketing and PR today and become the first to act, the first to respond, and the first to win!

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Karin Derkley Buying Property For Dummies

Karin Derkley Buying Property For Dummies

Created especially for the Australian customer! Learn to: Find the perfect property for you Finance your dream Choose from an established home, brand-new property or a 'fixer-upper' Get your foot on the property ladder! Open the book and find: Strategies for getting your deposit together Pros and cons of buying a period home What's involved with becoming an owner–builder Pitfalls to consider when buying 'off the plan' How to secure a home loan if you're self-employed Tactics to beat the auctioneersat their own game Unearth your dream home and negotiate the mortgage maze Do you search property websites, wondering whether a particular property could be your dream home? Do you feel like you're wasting money on rent but are confused by the world of real estate – and real estate agents? Relax! This practical guide covers all aspects of buying property, from buying a piece of history to building from scratch to signing on the dotted line. Work out whether you're ready to buy – find out whether you're ready for the commitment of buying property, financially and psychologically Focus in on the right property for you – determine your 'must haves' and 'like to haves', and whether you'll need to make a trade-off between these and your preferred location Decide what kind of property you want – discover if your best option is to buy off the plan, find an established property or build yourself Deal with property professionals – cut through real estate agent spin and understand how buyers' agents work Find the right finance – choose the home loan that suits you and your finances Negotiate a great deal – move smoothly through the buying and settlement process, whether buying at auction or through private treaty sale

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David Franklin Buying U.S. Real Estate. The Proven and Reliable Guide for Canadians

David Franklin Buying U.S. Real Estate. The Proven and Reliable Guide for Canadians

I would consider this the bible for any Canadians wanting to invest in US real estate. —W. Brett Wilson, Entrepreneur, Recipient of the Order of Canada, and former Dragon The thought of buying property in the United States has been on your mind. Perhaps family members or friends already own real estate in the Sunbelt and you've enjoyed the occasional visit. You sense the market isn't as frenzied as it once was but there is still very good value to be found. Whether you are looking for a vacation home or an investment property, you are certainly not alone. Canadians continue to buy U.S. real estate at a record pace. But as the economy and laws change around ownership of U.S. property, Canadians need to have the most current information possible at their fingertips. Buying U.S. Real Estate: The Proven and Reliable Guide for Canadians is written by experts who own U.S. property and addresses the many cross-border issues and requirements, such as: How to begin your search and find relevant data Finding the experts you need on your side Knowing that a property meets your lifestyle needs and wants Knowing all of your finance options How to proceed with renovations or upgrades What you need to know about U.S. tax laws What type of ownership is best aligned with your strategy How to create an estate plan For Canadians generally, and boomers especially, the right property in the right destination point is integral to their life-rich philosophy. Buying U.S. Real Estate: The Proven and Reliable Guide for Canadians puts all of the pieces of the puzzle together and is an essential guide to reaching one's ultimate destination.

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Brenda Bouw Home Girl. The Single Woman's Guide to Buying Real Estate in Canada

Brenda Bouw Home Girl. The Single Woman's Guide to Buying Real Estate in Canada

Statistics show that Canadian women now outnumber men in buying a house or condo. Women see the value in owning property. They are no longer waiting for, or expecting, a «Mr. Right» to come along before taking one of the key financial steps of their lives. Such is the case with the author of Home Girls: The Single Woman's Guide to Buying Real Estate in Canada Brenda Bouw's own experiences in buying and selling real estate, and those of other single women she interviewed for the book–as well as insights from real estate professionals–are built into this informative and entertaining guide. If you are looking at buying a first property, you'll find out about the pitfalls you need to avoid and the necessary steps you must take to make that purchase a success story. If you already own real estate, you might be interested in renovating your house, buying an investment property or even becoming a landlord. Here are some of the key concepts: * How to tell if you're ready to own your own home * What to look for in a house * The role of a real estate agent * The offer, the deal, the closing and the aftermath * The dozens of little expenses that you might not be aware of before it's time to pay for them * What renovations to tackle yourself, and when it's time to call a pro * How to become a landlord–and if you really want to be one It is a truism that women tend to be more focused, organized and informed when it comes to making major purchases. Home Girl is the perfect book to give you an edge when it comes to understanding the process and negotiating your best deal. From thinking about buying a property, to getting the keys from your lawyer and popping the cork, Home Girl is the perfect companion to have along for the ride.

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Mary Smits Everything You Need to Know (But Forget to Ask) When Buying or Selling Property

Mary Smits Everything You Need to Know (But Forget to Ask) When Buying or Selling Property

When it comes to buying and selling real estate, knowledge is power – and this book lets you in on the secrets. Everything You Need to Know (But Forget to Ask) When Buying or Selling Property is a concise, authoritative guide. In plain, simple language, real estate agent Mary Smits looks at the many issues that confront both buyers and sellers, including: choosing a home or investment property wisely negotiating to save money understanding the paperwork dealing with and choosing real estate agents preparing to sell your property moving home. Mary explains how to search for property on the internet and provides tips to help you use buying and selling tactics to your advantage and avoid potential traps. The book features useful check lists to take with you to inspections, along with sound, practical advice.

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Mike Davis Professional Microsoft SQL Server 2014 Integration Services

Mike Davis Professional Microsoft SQL Server 2014 Integration Services

Fill the gap between planning and doing with SSIS 2014 The 2014 release of Microsoft's SQL Server Integration Services provides enhancements for managing extraction, transformation, and load operations, plus expanded in-memory capabilities, improved disaster recovery, increased scalability, and much more. The increased functionality will streamline your ETL processes and smooth out your workflow, but the catch is that your workflow must change. New tools come with new best practices, and Professional Microsoft SQL Server 2014 Integration Services will keep you ahead of the curve. SQL Server MVP Brian Knight is the most respected name in the business, and your ultimate guide to navigating the changes to use Microsoft SQL Server Integration Services 2014 to your utmost advantage. Implement new best practices for effective use of SSIS Work through tutorials for hands-on learning of complex techniques Read case studies that illustrate the more advanced concepts Learn directly from the foremost authority on SSIS SQL Server Integration Services is a complex tool, but it's the lifeblood of your work. You need to know it inside out, and you must understand the full potential of its capabilities in order to use it effectively. You need to make sure the right architecture is in place. Professional Microsoft SQL Server 2014 Integration Services is your roadmap to understanding SSIS on a fundamental level, and setting yourself up for success.

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Expert IELTS 7.5: Students' Resource Book without Key

Expert IELTS 7.5: Students' Resource Book without Key

THIS PRODUCT DOES NOT INCLUDE KEY - for Expert IELTS band 7.5 Students' Resource Book with Key - please purchase ISBN 9781292125138 Student's Resource Book Expert IELTS is an intensive course for students looking for success in the International English Language Testing System (IELTS). The Expert IELTS Students' Resource Book provides additional practice to help you consolidate your test-taking skills and build on language introduced in the Coursebook. All four skills are covered, including speaking, with test strategies to help you improve your skills and build confidence. Expert IELTS provides you with training in all parts of the IELTS test so you can get the score you want. It helps you stay focused to get the IELTS band score you need to achieve your goals, whether it's getting a better job, entry to university or meeting visa requirements.

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Expert IELTS 6: Students' Resource Book Without Key

Expert IELTS 6: Students' Resource Book Without Key

THIS PRODUCT DOES NOT INCLUDE KEY - for Expert IELTS band 6 Students' Resource Book with Key - please purchase ISBN 9781292125046 Student's Resource Book Expert IELTS is an intensive course for students looking for success in the International English Language Testing System (IELTS). The Expert IELTS Students' Resource Book provides additional practice to help you consolidate your test-taking skills and build on language introduced in the Coursebook. All four skills are covered, including speaking, with test strategies to help you improve your skills and build confidence. Expert IELTS provides you with training in all parts of the IELTS test so you can get the score you want. It helps you stay focused to get the IELTS band score you need to achieve your goals, whether it's getting a better job, entry to university or meeting visa requirements.

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Mike Davis Professional Microsoft SQL Server 2012 Integration Services

Mike Davis Professional Microsoft SQL Server 2012 Integration Services

An in-depth look at the radical changes to the newest release of SISS Microsoft SQL Server 2012 Integration Services (SISS) builds on the revolutionary database product suite first introduced in 2005. With this crucial resource, you will explore how this newest release serves as a powerful tool for performing extraction, transformation, and load operations (ETL). A team of SQL Server experts deciphers this complex topic and provides detailed coverage of the new features of the 2012 product release. In addition to technical updates and additions, the authors present you with a new set of SISS best practices, based on years of real-world experience that have transpired since the previous edition was published. Details the newest features of the 2012 SISS product release, which is the most significant release since 2005 Addresses the keys to a successful ETL solution, such as using the right enterprise ETL tool and employing the right ETL architecture in order to meet the system requirements Includes additional case studies and tutorial examples to illustrate advanced concepts and techniques Professional Microsoft SQL Server 2012 Integration Services is a valuable resource that meets the demands and high expectations of experienced SSIS professionals.

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